This webinar is intended for athletes, trainers, and researchers that may be interested in improving their use of social media. Athletes may want to promote themselves as a way of turning professional. Trainers may want to promote an event. Researchers may want to promote their work. All of these people may want to grow their network of others with similar interests in training and exercise physiology. Four techniques will be presented that you can use with little or no budget and a just small amount of time to accomplish these types of goals by using social media effectively.

The presenter is HotLou – aka Lou Abramowski . Lou spent a decade joking he could build a 100k follower list on watching paint dry. Today, much to his surprise and delight, that’s no joke. Dozens of brands, big and small, have benefited from his professional guidance on growth and entrepreneurship, including:

8thBridge – cofounded in 2008, acquired in 2014
Jack Link’s Beef Jerky – from 0 to 1M LIkes on Facebook
OurFamilyWizard – from startup to #1 family management tool in the world
Otterology – advisement to acquisition in 2 years